From a family-owned, one-paper company, MiD DAY has grown into a full-fledged, multiple-media conglomerate listed on the Bombay Stock Exchange and the National Stock Exchange that includes Radio One, Inquilab (Urdu), Quam, as well as Gujarati Mid Day along with it’s flagship publication – MiD DAY. It is one of the few Indian media groups to go public.
MiD DAY has enjoyed a special place in the hearts of Mumbai residents, since its inception 28 years ago, and has recently launched editions in Delhi & Bangalore as well.
MiD Day(English) has a readership base of 4,38,000 & MiD Day (Gujrati) 52,000 only in Mumbai.
This light-hearted, easy-read, entertaining and mischievous paper now has a new objective – to make work fun. The focus is on the Young Urban Mobile Professionals across India (YUMPI) and the company is leaving no stone unturned to connect with them. A host of addictive, fun sections like What’s On, Hit List, Crosswords, Horoscope and Fun@work (Tues & Thurs) ensure the newspaper remains a welcome diversion for young professionals on the move or even a quick pick – me – up to perk up their day.
Zing! a weekly section on Style@Work is the latest addition to MiD DAY’s very successful efforts to connect with the YUMPI.
MiD DAY is available in Mumbai, Delhi, Pune & Bangalore .
Annual Subscription for Mid Day : Rs 350/-